A responsive website offers an unobstructed viewing experience.
Importance of great homepage messaging for your website
By santosh. On 20-June-2018
You never get a second chance to make the first impression – that’s why your homepage is undoubtedly one of the most important web pages on your website. For any organisation, the homepage is its virtual front door opening to the world. If a new visitor doesn’t like what they see, their very next repulsive reaction shall be to click the ‘x’ button and exit.
That’s right, unfortunately, a lot of people still judge a book by its cover.
Hence, if you have a website visitor, who already knows you or knows nothing about you, the best thing you can do to lure & captivate his attention is to nail your homepage messaging. No more than a few seconds would you have, to convince the visitor to stay longer. And, if the main message is not evident enough on the homepage or if it does not appeal, you are bound to lose him the very next second.
So, what makes a website’s main message hit the bull’s eye instead of being vague? Well, it takes more than looks, to work well. That’s when a brilliant homepage scores high in appeal and information.
Come, let’s dive into the pool of secrets on how to compel the users to stay longer on the site.
Brand communication
Post landing on the website if a visitor stays clueless for more than 2 to 3 minutes having no idea on what the company does, then you are sure to lose his interest.
An average adult can read 275 words per minute, which equates to about 825 words in three minutes.
However, a three minute long read time doesn’t sound bad, but definitely looks long, and the read time differs from person to person, which needs to be considered too.
Unfortunately, this happens largely in B2B space, where the organisation finds it utmost necessary to sound highly professional & knowledgeable, resulting in heavy jargon and marketing mumbo jumbo.
Your main message should clearly showcase what service(s) or product(s) your company sells. Bull’s-eye! to the point, and not vague or generic.
Resonate with the target audience
The homepage communication needs to be narrowly focused – speaking to the right people in their language. The best homepages avoid prolonged corporate blah-blah, eliminating the fluff.
The trick to associative communication is to portray both, your brand’s purpose and its value, focusing the user’s needs. For example, you could say,
‘We rent furnitures on easy EMI options’
The customer will get a clear picture about the services you provide. However, to make the message even more compelling, when the same central idea is framed differently, to benefit the user, you are bound to get more traffic to your website:
Framing rightfully benefits the consumer and helps them understand better, why they need your products or services.
Value proposition
When a visitor arrives on your homepage, it needs to compel them to stick around. And, the best way to do so is to let them know,
‘who you are’, ’what you do’ and ‘what can they do here’.
The homepage is the best place to nail your value proposition, so that the prospects choose to stay on your website and not navigate to your competitors’ – the message must demonstrate product’s or service’s ability to solve their problem or fulfil their desire.
Your main messaging should focus on users who are currently interested in your services, or are likely to become interested in future. If your main message addresses a broad audience, you won’t be able to reach out to your target audience and will end up diluting your value proposition.
Action oriented communication
The goal of the homepage is to compel visitors to dig deeper into the website and move them further deeper down the marketing/sales funnel. For the homepage to turn into a sales or lead-generation engine and not be veiled as just a corporate brochure-wear, the communication on the homepage main message needs to be crisp, short and action oriented.
Last, but not the least, the best thing you can do after you have written your main message is to go out and test it. Small surveys, time and again, can help you tweak your message for your actual and potential users.
Comments
Who We Are?
We combine exceptional artistry with refined digital marketing strategy, to deliver our clients unparalleled experiences in the digital space.
Our Technology Partner
Our Training Partner
Get In Touch
Latest Blog
-
Top UX trends your business should focus on
20-Jan-2019
Join our mailing list to receive the latest news and updates from our team
Click To Chat
Artificial intelligence creates content for the site, no worse than a copywriter, you can also use it to write articles. 100% uniqueness :). Click Here:👉 https://stanford.io/3FXszd0
Artificial intelligence creates content for the site, no worse than a copywriter, you can also use it to write articles. 100% uniqueness :). Click Here:👉 https://stanford.io/3FXszd0
Free. Sign up to receive $100, Trade to receive $5500. Click Here:👉 https://millionairego.page.link/free
Artificial intelligence creates content for the site, no worse than a copywriter, you can also use it to write articles. 100% uniqueness :). Click Here:👉 https://bit.ly/3iPPltW
1хбет промокод при регистрации на сегодня. Click Here:👉 https://www.medtronik.ru/images/pages/bonus_kod_na_1xbet_pri_registracii_6500_rubley.html
Промокод 1xbet. Click Here:👉 https://www.medtronik.ru/images/pages/bonus_kod_na_1xbet_pri_registracii_6500_rubley.html
промокод 1хбет. Click Here:👉 http://www.newlcn.com/pages/news/promo_kod_1xbet_na_segodnya_pri_registracii.html
1xbet promo code. Click Here:👉 http://https://www.lafp.org/includes/pages/1xbet-promo-code-1xbet-bonus.html
ADOBE PREMIERE PRO CRACK | FEBRUARY 2023 UPLOAD https://youtu.be/nJhhKTPbsM4
ADOBE PREMIERE PRO CRACK | FEBRUARY 2023 UPLOAD https://youtu.be/nJhhKTPbsM4
ADOBE PREMIERE PRO CRACK | FEBRUARY 2023 UPLOAD https://youtu.be/nJhhKTPbsM4
ADOBE PREMIERE PRO CRACK | FEBRUARY 2023 UPLOAD https://youtu.be/nJhhKTPbsM4
Phone Number For Reservations:👉 http://rentry.co/qwny2c
секс чат пар. Click Here:👉 https://rt.beautygocams.com/
онлайн порно чат рулетка. Click Here:👉 https://rt.beautygocams.com/
бонус код мелбет. Click Here:👉 https://mebel-3d.ru/libraries/news/?melbet_2020_promokod_dlya_registracii_besplatno.html
промокод при регистрации мелбет. Click Here:👉 https://mebel-3d.ru/libraries/news/?melbet_2020_promokod_dlya_registracii_besplatno.html
промокод melbet на сегодня. Click Here:👉 https://mebel-3d.ru/libraries/news/?melbet_2020_promokod_dlya_registracii_besplatno.html
промокод мелбет на ставку. Click Here:👉 https://mebel-3d.ru/libraries/news/?melbet_2020_promokod_dlya_registracii_besplatno.html
Code Promo 1xBet https://luxe.tv/wp-includes/jki/1xbet-new-registration-promo-code-bangladesh-bonus.html
Blur CRYPTO Airdrop 2023 | NEW CRYPTO AIRDROP GUIDE 2023 | CLAIM NOW $2500 https://cos.tv/videos/play/43670739785125888
CLAIM SPACE ID AIRDROP 2023 | EARN MORE THAN 1.007ETH | LAST CHANCE https://t.co/5I6J1BLRko
No deposit bonus from https://zkasin0.site connect your wallet and enter promo code [3wedfW234] and get 0.7 eth + 100 free spins, Withdrawal without limits
“선입금&예약금없는 후불제
시그니처출장마사지 시그니처출장안마 입니다.
자택 오피스텔 모텔 호텔 등 에서 이용가능하며
경기 인천 서울 전지역 30분 이내
방문 가능합니다” 출장안마
“서울 / 경기 / 인천 수도권 전지역
선입금이나 예약금 없이
직접 보시고 결제해주시는
100% 후불제 서비스 입니다.” 출장안마
“인천 경기 서울 수도권 전지역
선입금 없는 100% 후불제
호텔 . 모텔 . 오피스텔 . 자택 등으로 직접 방문해서 케어 해드립니다.” 출장안마
“선입금이나 예약비 없이 계신 곳에서
편리하게 출장안마 & 출장마사지를
이용 하실 수 있습니다” 출장안마
출장안마, 출장마사지, 20대 한국인 매니저가 직접방문하는 출장안마
“이제 나가지말구 간편하게 계신곳에서 편하게 이용하세요 ~
서울 전지역 모텔 . 호텔 . 오피스텔 . 원룸 등에서
전화한통만 주시면 ok ~ !!
직접 방문해서 케어 해드립니다 ” 출장안마
1хбет промокод https://portkama.ru/img/pgs/?besplatnuy_promokod_pri_registracii.html
промокод 1xbet при регистрации https://toolsmach.com/img/pgs/promokod_260.html
промокод 1xbet на сегодня бесплатно при регистрации https://sansk.by/content/pag/promokod__260.html
Мелбет промокод http://greenpes.com/includes/pages/promokod_melbet_pri_registracii_2020.html
промокод Мелбет на сегодня http://greenpes.com/includes/pages/promokod_melbet_pri_registracii_2020.html
There is noticeably a package to understand about this. I assume you ensured great points in functions also.
[◤ https://8mod.net/pharaoh/ ◥]
파라오카지노 게임 공식 도메인 제공
대한민국 1등 카지노 파라오카지노 (PHARAOH CASINO)와 함께 안전한 인터넷 카지노, IDN포커, 홀덤 파워볼 게임을 즐겨보세요!
파라오카지노 ACE21과 함께 하신다면 먹튀없는 안전한 사이트 이용이 가능합니다!
try to visit this site, here you will know what you can see that can be seen in western visaya. I hope it helps. thank you
https://westernvisayastravel.blogspot.com/
https://youscarlet022.wixsite.com/bacolod-travel
1хбет промокод
промокод 1xbet
To get a bonus of 150$, make any exchange in the Zeus Exchange using Promo code “CODE-2023-GO08”
To get a bonus of 150$, make any exchange in the Zeus Exchange using Promo code “CODE-2023-GO08”
To get a bonus of 150$, make any exchange in the Zeus Exchange using Promo code “CODE-2023-GO08”
To get a bonus of 150$, make any exchange in the Zeus Exchange using Promo code “CODE-2023-GO08”
1xbet промокод https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
промокод на 1xbet при регистрации https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
промокод при регистрации 1xbet на сегодня https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
промокод хбет https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
промокод на бонус 1xbet https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
промокод 1хбет при регистрации https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
промокод 1хбет на сегодня https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
1xbet промокод https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
рабочий промокод 1xbet https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
промокод 1x https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
1хбет промокод при регистрации https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
1xbet промокод на депозит https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
1xbet промокод при регистрации на сегодня https://justinekeptcalmandwentvegan.com/wp-content/pages/code_promo_76.html
Use the promo code 1xBet and get a €/$130 bonus when you sign up. Make sports bets, virtual sports or play at the casino. 1xbet new promo code Valid throughout the year 2023. 1xBet offers new customers a welcome bonus of $130. To receive the bonus, you need to register on the 1xBet website, make a deposit to your account and confirm your right to receive the bonus. After that, the bonus will be automatically credited to the player’s account. Thanks to the bonus code, the chances of players immediately increase by 130%. You will have to win back the additional bonuses provided under the same conditions that apply to the main package bonus.
Use the promo code 1xBet and get a €/$130 bonus when you sign up. Make sports bets, virtual sports or play at the casino. 1xbet sports promo code Valid throughout the year 2023. 1xBet offers new customers a welcome bonus of $130. To receive the bonus, you need to register on the 1xBet website, make a deposit to your account and confirm your right to receive the bonus. After that, the bonus will be automatically credited to the player’s account. Thanks to the bonus code, the chances of players immediately increase by 130%. You will have to win back the additional bonuses provided under the same conditions that apply to the main package bonus.
I have been surfing on-line greater than 3 hours nowadays, yet I by no means found any fascinating article like yours. It is lovely price enough for me. Personally, if all website owners and bloggers made good content as you probably did, the net will probably be much more helpful than ever before. “Truth is not determined by majority vote.” by Doug Gwyn.
Hi, I log on to your blog regularly. Your humoristic style is witty, keep
it up!
Solutions incorporate high purity alumina, yttria stabilized zirconia,
zirconia toughened alumina and Macor® machinable glass ceramic.
I will right away clutch your rss feed as I can’t in finding your e-mail subscription link or newsletter service.
Do you have any? Please allow me realize so that I could subscribe.
Thanks.
Thanks for sharing your thoughts about Digital Marketing.
Regards
Oh my goodness! Impressive article dude! Thanks, However I am experiencing problems with your RSS.
I don’t understand why I cannot subscribe to
it. Is there anyone else having identical RSS problems?
Anybody who knows the answer can you kindly respond? Thanks!!
You’re so cool! I don’t think I’ve read something like this before.
So wonderful to discover another person with some original thoughts
on this subject matter. Really.. thank you for starting this up.
This website is something that is needed on the web, someone with some originality!
Redhead young lesbianReal girls sucking shemalesShhe wants her daughtrs cockGoothic sex fetishess free pornCum shot
piccture galleryBreast and crvical cancxer projectPornn pic
seriesFackal rejuveenation sing acupunctureSeverre
punishment male slave bdsmBdsm vacationsFreee dult torent
downloaderGollf club cobers nakedSeex vidos beastialityAmazteur private
webcamFreee nde college girls videeo clipsPetunie pickle
bottomNakdd teeen mexicansCan durinmg lsst lohger man sexFreee mamga
cartoon ideo sexThe best nipoles pornLsbienne gangbangFishng offf
thee bottomWatch araqb sex vediosDo women ffind annal seex pleasurableClktoris modificationSeexy jaaime presslyLa jolla bkob jobFree pics young
teen modelsPesch annd disy hwving sexVintave royazl crownAdult chat roomjs basementBdsm
cae careClan eos jeniferNaked eye comet visible
exploding photoFree teen inn antie picPetunnia pickle bottom blxy backpack
moon ovrr macauGirrl to girl orgasmGutter pornTeacher takes inn thhe assRocker bittom shoes
problemsCaan shemales still hwve vaginasPorn hard extremeNinna
hartley nteracial sexNaked spakedd coedsPalmm springs nude gaay partyNde teenFreee adultt giif animationsSex fire yoysMagnetic facial piercingsTeenn abdution iin manorville made upBreast cancer mammagramDrawwn cartoo porn picturesUbmotted wives nude picsBritish vintge carsFreee gay menn trailersKatt demnings nudeFree non nude pictureSexxy lidsey austin porn picStrapon escorts chicagoFirst gaay tern sexMatre and nylpon vids
https://sexbombo.com/ Magure tis blogDicks sporting goods freehold njBusties
tabernacleTranny pornstar juliaVaginal intercourdse
ppwered byy phpbbAnniversary csrd adult humorMeagann rdelet nudeLatin legs matue secretary pornhubTeenage relationshikps
and sexDe janeiuro pirn rioFree hentai maid tiedd upStasmina
rrx maximum sexuyal stimulantChinesse femdom pornDragonn clitQuicktime eroticaRedtubbe very hott lesbosRomnanctic sexAs exxtra virgun olove oilHott red headed get
fuckedHow long too bake chicken breasst forKorean ssex scandalStrikp news anchorsVintage aircraft wanakaSeex videos nno
loginBabe fisdhing nudeAmatur latina girrls picsWiith
a boob jobMark lowrty homosexualHandjob models carmelaNuude pictires twinkSweet ten ucks black cocdk slutloadGirll frienbd rubs cum onn pussyHemtai dickgirl dojinshiSexx storys archiveHoww tto copyy geishaBigg blow dick gettiing jobLeg hesels stocking dvvd moie fetishDownbloouse
pics small titsCallifornia gay ridgecrestMard ggras breast flashBoddy loolk nudeGirll doesn’t liike ccum videosOneclickchicks blowjobBeautiful cfnm nudesAdult teme hotels iin harrisburg paAult spotts
teamsNaked gaay sprinng bresk maleAsiian feull rrelease videoOldd mman teenie giirl sex videoWomn nnot orgasmSlowly makes hhim cumHeather brooke deepthroat videoBlair o’neal sexy picsMastrbation after workoutFreee online ssex
webcamerasNudee african teenagersTannys rom behind8
flwt bttom boatBlack asshole lickking lesbianXhamster interracizl creampieBlond uup the assIcelandkc porn selfshotsInternet sex chatRedhead girl pubesNffs rostreet
nudeChristini ricci nudeTastefuhl photographss oof naked womenCunt squirters powered bby phpbbRight breast painsDogggy positions
of exual intercourseA very wild orgyAsian hoews bkack brosGrandpawp fucks babysitterNudde wasllpaper freeVintage thofens turntable motor wiringAdult ssex tooy womanWhat happened to ggay torrent newsReaons foor loww breast milk productionStrriped wolverine hockey sweaterAnnjelina olie
naked inn bedSathrn sexual actsEd young
seual asssault paTrinba escort las veegas 794 4693Porn artist doing
the splittsFreshmaan yrar off college blowjob
I’ve been surfing online more than 2 hours today, yet I never found any interesting article like yours.
It is pretty worth enough for me. Personally, if all webmasters
and bloggers made good content as you did, the internet
will be much more useful than ever before.
After looking over a handful of the blog articles on your blog, I
honestly like your way of blogging. I book-marked it to my bookmark webpage list and will be checking back
soon. Please visit my web site as well and tell me your opinion.
Generally I do not read post on blogs, but I would like to say that this write-up very pressured me to check out and do so!
Your writing taste has been surprised me. Thanks, very nice article.
Very quickly this website will be famous
amid all blogging and site-building viewers, due to it’s pleasant posts
Hi just wanted to give you a quick heads up and let you know a few of the pictures aren’t
loading properly. I’m not sure why but I think its a linking issue.
I’ve tried it in two different browsers and both show the same results.
I enjoy what you guys are usually up too. This sort of clever work and coverage!
Keep up the awesome works guys I’ve incorporated you
guys to blogroll.
Howdy I am so grateful I found your site, I really found you by accident, while I was
researching on Aol for something else, Regardless I am here now and would just
like to say thank you for a remarkable post and a all round interesting
blog (I also love the theme/design), I don’t have time to read it all at the moment
but I have book-marked it and also included your
RSS feeds, so when I have time I will be back to read much more, Please do keep up the awesome jo.
Hi there, its pleasant post about media print,
we all be aware of media is a fantastic source of information.
Asking questions are truly fastidious thing if you are not understanding anything
entirely, however this piece of writing offers good understanding even.
Good day! This is my 1st comment here so I just wanted to give a quick shout out and tell you I genuinely enjoy reading
through your blog posts. Can you suggest any other blogs/websites/forums
that deal with the same subjects? Thank you so much!
You’ve made some really good points there. I looked on the internet for more info about the
issue and found most individuals will go along with your views on this site.
Today, while I was at work, my sister stole my apple ipad and tested to see if it can survive a thirty foot drop,
just so she can be a youtube sensation. My apple ipad is now destroyed and she has 83 views.
I know this is totally off topic but I had to share it with someone!
Hello there! I just wish to give you a big thumbs up for your excellent information you’ve
got here on this post. I am coming back to your blog for more soon.
This article is genuinely a good one it helps new web users, who are wishing for blogging.
Hello to all, the contents existing at this web site
are in fact remarkable for people experience, well, keep
up the nice work fellows.
Hello my family member! I want to say that this post is awesome,
nice written and include almost all important infos.
I’d like to peer extra posts like this .
Fastidious respond in return of this question with solid arguments and telling everything regarding that.
Right now it looks like Expression Engine is the top blogging platform available right now.
(from what I’ve read) Is that what you’re using on your blog?
It’s difficult to find knowledgeable people for this subject, but you seem
like you know what you’re talking about! Thanks
Greetings from California! I’m bored to death at work so I decided to browse your blog
on my iphone during lunch break. I really like the knowledge you provide
here and can’t wait to take a look when I get home. I’m amazed at how fast your blog
loaded on my phone .. I’m not even using WIFI, just 3G .. Anyhow, very good site!
I am regular visitor, how are you everybody?
This piece of writing posted at this web site is in fact fastidious.
For latest news you have to visit internet and on web I found this website
as a finest site for hottest updates.
I’ve been browsing online greater than three hours nowadays, but I by no means discovered any fascinating article like yours.
It’s lovely value sufficient for me. Personally, if all
web owners and bloggers made excellent content material as
you probably did, the web will likely be much more helpful than ever before.
Dear immortals, I need some wow gold inspiration to create.
I know this if off topic but I’m looking into starting my own blog
and was curious what all is required to get setup?
I’m assuming having a blog like yours would cost a pretty penny?
I’m not very internet savvy so I’m not 100% positive. Any tips or advice would be greatly
appreciated. Appreciate it
Peculiar article, just what I was looking for.
Once upon a time, in the depths of the wood, There lived a young girl, so kind and so good.Her name was Little Red.https://t.me/rutor/13580
Meme Kombat is an innovative new gaming platform designed for gaming enthusiasts. From active betting to passive staking, there are rewards for all users. 1 $MK = $1.667 1.Go site http://www.google.com.bn/amp/s/memkombat.page.link/code 2.Connect a Wallet 3. Enter promo code: [web3apizj] 4. Get your bonus 0,3$MK ($375)
Meme Kombat is an innovative new gaming platform designed for gaming enthusiasts. From active betting to passive staking, there are rewards for all users. 1 $MK = $1.667 1.Go site http://www.google.az/amp/s/memkombat.page.link/code 2.Connect a Wallet 3. Enter promo code: [web3apizj] 4. Get your bonus 0,3$MK ($375)
Meme Kombat is an innovative new gaming platform designed for gaming enthusiasts. From active betting to passive staking, there are rewards for all users. 1 $MK = $1.667 1.Go site http://www.google.mg/amp/s/memkombat.page.link/code 2.Connect a Wallet 3. Enter promo code: [web3apizj] 4. Get your bonus 0,3$MK ($375)
Doess yourr blog hafe a contact page? I’m having pdoblems locating it but, I’d like to shoot
you an e-mail. I’ve goot some creative ideas for youhr blog you migjt be interestted in hearing.
Eithber way, great site annd I look foreward tto sseing it improve
ober time.
Build and manage your DAO using the fastest-growing, safest, and most convenient solution on the market. https://xdao.pages.dev
Build and manage your DAO using the fastest-growing, safest, and most convenient solution on the market. https://xdao.pages.dev
Our partners have opened a new site vipeth.site I personally supervise the work of employees. In honor of the new year we are giving new users a registration bonus with promo code: NEWUSER24. It gives +70% on the first deposit. Soon we will introduce new artificial intelligence for better work.
My brother recommended I would possibly like this web site.
He was entirely right. This submit truly made my day. You can not imagine simply how so
much time I had spent for this information! Thanks!
Do you hazve any video of that? I’d likke to find oout more details.
I am regular visitor, how are you everybody? This paragraph posted at this site is in fact good.
https://main7.top/